annual report 2009

profile: corporate profile

  Brand strength and growth performs through all cycles.
   

Lewis Group is a leading retailer of household furniture, electrical appliances and home electronics, which are mainly sold on credit to the rapidly expanding middle income market through the Lewis, Best Home and Electric and Lifestyle Living brands.

The retail brands are supported by the financial services arm, Monarch Insurance, which provides short-term insurance to the group’s credit customers.

Since the first store opened in 1934 in Woodstock, Cape Town, the group has expanded to a network of 535 stores. This includes stores across all major metropolitan areas as well as a strong presence in rural areas in South Africa, with 49 stores in the neighbouring countries of Botswana, Lesotho, Namibia and Swaziland.

Lewis is the country’s single largest retail furniture brand and the group has a customer base of close to 700 000.

Lewis Group has been listed on the JSE Limited since 2004 where it is classified under the General Retailers sector.